The Five Universal Truths of the Energy Consumer

What do utility customers care about most? Does it vary from one country or one continent to another?

These are among the most common questions we get from utilities around the world. And with good reason – as we evangelize the tenants of good customer service, utilities want to know if what we’ve done at 90 utilities in 6 countries will also work for their customers, in their country and in their language.

To answer these questions for utilities and to understand how to deliver a powerful solution to customers around the world, Opower sponsored a global research study to understand what’s on the mind of the utility customers, and assess how customer needs and wants vary from one region to the next.

To learn more, please visit

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