Rajesh Nerlikar's Page

Earlier this year, we launched a service to help home energy pros get referrals from existing customers using social media.  I'd like to share some initial results from the program, just to help those who are considering using either Facebook or Twitter. PROGRAM OVERVIEWAfter doing work in a customer's home, send them an email that awards them a digital badge ("Energy Flair") for making their house more energy efficient/comfortable/economical (you decide the message).  Prompt them to share the…See More

Linda Wigington distinguished between deep retrofits & deep energy reductions, thus expanding the range of strategies & tactics from which we might propose when engaging with people, the ones who choose.See More

We've created a twitter list of members of Home Energy Pros who tweet!See More

Tell us how you reach customers, contractors and others using online social media.See More

http://www.egia.org/academy/20101202/Home Performance can be complicated to explain, but an effective website CAN produce the leads you are looking for. Discover ways to improve your website by presenting key ideas, convincing the customer to take action now and simplifying the technical details of the Home Performance process. You will learn what to say on your website and how to say it. We'll share tips and samples that you can use, and have…See More