The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Event Details

The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Time: December 6, 2011 from 3pm to 4pm
Location: Online
Website or Map: https://www3.gotomeeting.com/…
Event Type: webinar
Organized By: Andrew Navolio
Latest Activity: Nov 22, 2011

Export to Outlook or iCal (.ics)

Event Description

Join MEEA as we present our first webinar in a series of online educational events addressing how energy efficiency is being marketed in the Midwest.

Presenters for this webinar will be:
Andrea Minniear, Senior Project Manager - Communications, with the Energy Center of Wisconsin
Matthew Burks, Senior Product Manager with E Source
Drew Navolio, Membership and Marketing, with the Midwest Energy Efficiency Alliance

We will take a holistic look at how social media impacts the regional and national perception of EE. We will also discuss how energy efficiency is effectively marketed by and to utilities and explore the role non-profits are playing to market a coherent message for EE to help change energy behavior.

We will discuss various best practices and hope you will attend with the intent of not only learning about how to better focus your firm’s messaging on efficiency, but to also share any insights of your own.

Who should attend?
Anyone in your marketing department and those interested in learning and sharing about EE marketing.

 

Register:

https://www3.gotomeeting.com/register/410404062

Comment Wall

Comment

RSVP for The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities to add comments!

Join Home Energy Pros

Attending (1)

Home Energy Pros

Home Energy Pros was founded by the developers of Home Energy Saver Pro (sponsored by the U.S. Department of Energy,) and brought to you in partnership with Home Energy magazine.

Latest Activity

Bud Poll replied to Bud Poll's discussion Another benefit from air sealing
"That is also one of my concerns about adding new insulation over old.  On a consultation I…"
2 hours ago
Barbara Smith replied to Bud Poll's discussion Another benefit from air sealing
"The only time I was present during dense packing of an attic with cellulose, people who were…"
3 hours ago
Barbara Smith replied to Christopher Talarico's discussion Heating with Tankless Water Heater & Hydronic Air Handler vs. Gas Furnace
"See "Why Pay for Two Condensing Systems When One Will Do?" by Schoenbauer et al…"
3 hours ago
Bud Poll posted a discussion

Another benefit from air sealing

From our perspective air sealing should often be the first step, but when explaining its importance…See More
3 hours ago
Brett Little posted events
5 hours ago
Brett Little's 2 events were featured
6 hours ago
Profile IconSATISH KUMAR GUPTA, Kimberly Loewen, Bob Whelan and 2 more joined Home Energy Pros
6 hours ago
Christopher Talarico replied to Christopher Talarico's discussion Heating with Tankless Water Heater & Hydronic Air Handler vs. Gas Furnace
"Sounds good - thanks again, Bob.  I was leaning toward the furnace, mostly because it sounds…"
7 hours ago

© 2014   Created by Lawrence Berkeley National Laboratory.

Badges  |  Report an Issue  |  Terms of Service