The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Event Details

The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Time: December 6, 2011 from 3pm to 4pm
Location: Online
Website or Map: https://www3.gotomeeting.com/…
Event Type: webinar
Organized By: Andrew Navolio
Latest Activity: Nov 22, 2011

Export to Outlook or iCal (.ics)

Event Description

Join MEEA as we present our first webinar in a series of online educational events addressing how energy efficiency is being marketed in the Midwest.

Presenters for this webinar will be:
Andrea Minniear, Senior Project Manager - Communications, with the Energy Center of Wisconsin
Matthew Burks, Senior Product Manager with E Source
Drew Navolio, Membership and Marketing, with the Midwest Energy Efficiency Alliance

We will take a holistic look at how social media impacts the regional and national perception of EE. We will also discuss how energy efficiency is effectively marketed by and to utilities and explore the role non-profits are playing to market a coherent message for EE to help change energy behavior.

We will discuss various best practices and hope you will attend with the intent of not only learning about how to better focus your firm’s messaging on efficiency, but to also share any insights of your own.

Who should attend?
Anyone in your marketing department and those interested in learning and sharing about EE marketing.

 

Register:

https://www3.gotomeeting.com/register/410404062

Comment Wall

Comment

RSVP for The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities to add comments!

Join Home Energy Pros

Attending (1)

Home Energy Pros

Home Energy Pros was founded by the developers of Home Energy Saver Pro (sponsored by the U.S. Department of Energy,) and brought to you in partnership with Home Energy magazine.

Latest Activity

Dennis Heidner commented on Dale Stephens's blog post LED Lighting 24-month update 18,240 hours & counting
"Dale, good write up. For the landscaping bulbs,  if they had been T3 12V wedge bulbs,  I…"
8 hours ago
Brett Little commented on Tom White's video
Thumbnail

The Future of Housing - And How Airtightness Can Help

"It's very true! So many people and contractors have tons of insulated attics but no air seal…"
9 hours ago
Chris Leach replied to Richard Beyer's discussion "The Dangers of Using Spray Foam Insulation"
"The problems will surface soon enough . Why don't we take a second look at this over rated…"
10 hours ago
Don Fitchett commented on Tom White's video
12 hours ago
Profile IconJean-Paul, Bryan and Erica Sullivan joined Home Energy Pros
15 hours ago
tedkidd replied to Bob Blanchette's discussion How does Cycles Per Hour affect real world AFUE?
"Want to spot a simpleton? It's a guy who thinks EE and comfort are disconnected.  Want…"
15 hours ago
tedkidd commented on Tom White's blog post Clean Energy Works Oregon: Total Home Performance
"Nice post Tom! I really like how he puts that. Leveraging interests so they can optimize…"
15 hours ago
Kent Mitchell commented on Tom White's blog post Clean Energy Works Oregon: Total Home Performance
"As a contractor in the region - we frequently wonder how/why you can be a non-profit?  Oregon…"
16 hours ago

© 2014   Created by Lawrence Berkeley National Laboratory.

Badges  |  Report an Issue  |  Terms of Service