The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Event Details

The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities

Time: December 6, 2011 from 3pm to 4pm
Location: Online
Website or Map: https://www3.gotomeeting.com/…
Event Type: webinar
Organized By: Andrew Navolio
Latest Activity: Nov 22, 2011

Export to Outlook or iCal (.ics)

Event Description

Join MEEA as we present our first webinar in a series of online educational events addressing how energy efficiency is being marketed in the Midwest.

Presenters for this webinar will be:
Andrea Minniear, Senior Project Manager - Communications, with the Energy Center of Wisconsin
Matthew Burks, Senior Product Manager with E Source
Drew Navolio, Membership and Marketing, with the Midwest Energy Efficiency Alliance

We will take a holistic look at how social media impacts the regional and national perception of EE. We will also discuss how energy efficiency is effectively marketed by and to utilities and explore the role non-profits are playing to market a coherent message for EE to help change energy behavior.

We will discuss various best practices and hope you will attend with the intent of not only learning about how to better focus your firm’s messaging on efficiency, but to also share any insights of your own.

Who should attend?
Anyone in your marketing department and those interested in learning and sharing about EE marketing.

 

Register:

https://www3.gotomeeting.com/register/410404062

Comment Wall

Comment

RSVP for The Marketing of Energy Efficiency: Social Media, Online Education, and Communicating with Utilities to add comments!

Join Home Energy Pros

Attending (1)

Videos

  • Add Videos
  • View All

Twitter

Latest Activity

Profile IconLisa Sweet, Kevin and Ross English joined Home Energy Pros
2 hours ago
Michael Dunseith's photo was featured
5 hours ago
Adrian Sheils's photo was featured
5 hours ago
Tom White replied to Quinn Korzeniecki's discussion BPI Phrase of the Month: Building Envelope
"Quinn, would you be willing to cross-post Matt's entire article to the HEPros forum?  We…"
5 hours ago
Diane Chojnowski's discussion was featured
5 hours ago
Tom White replied to Jan Green's discussion Retrofitting a 1979 Home to NAHB Silver or Gold - Pending Cert
"Jan, Thanks for sharing the details in your comments. I'm glad we got to meet at RESNET this…"
5 hours ago
Jan Green's discussion was featured

Retrofitting a 1979 Home to NAHB Silver or Gold - Pending Cert

I'm excited to be the lone speaker for the last in a series of lectures for the Scottsdale Green…See More
6 hours ago
Tom White replied to Michael D'Arcy's discussion Small video we created to promote Home Performance
"Michael, thanks for sharing this info.  Please post your YouTube video on the Images/Video…"
6 hours ago

© 2016   Created by Lawrence Berkeley National Laboratory.   Powered by

Badges  |  Report an Issue  |  Terms of Service