Repositioning Your HVAC Business as a Whole House Specialist

Event Details

Repositioning Your HVAC Business as a Whole House Specialist

Time: March 1, 2012 from 11am to 12:30pm
Location: Online
Website or Map:…
Event Type: webinar
Organized By: EGIA
Latest Activity: Feb 29, 2012

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Event Description

As an HVAC contractor, you've seen it all:  the attic bypasses, poor ductwork, inadequate insulation, wet crawl spaces, and old windows. You've heard the homeowner's complaints about home improvements they need beyond HVAC.  Learn how other HVAC companies have repositioned their businesses as whole house specialists to "own" all their customer's home improvement needs… not just HVAC.  Discover how the trust you build with customers through service agreements give you a seamless introduction to serving their other home improvement needs.

During this Leadership Academy Web Exchange, you will gain these insights:

  1. Discover why HVAC contractors are best positioned to take on whole house opportunities
  2. Build your bottom line and referral network through incorporating whole house services
  3. Increase your average sales and profit margins  by selling both equipment and labor
  4. Learn how service agreements are your foot in the door for greater opportunities
  5. Understand the threat from other "whole house" providers if you get pigeonholed as "just the HVAC guy."

Who should attend? This web-based session is designed to be attended by owners, senior management, sales and marketing staff, office managers, and other key employees with companies focused on residential or small commercial construction, contracting, installation, ratings, or remodeling.

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